Page 6 - 2019 Higher Education Benchmarks

Device usage by institution type As mobile continues to be
the predominant source
for research, site speed is a
critical element for success.

Source: Thruline Marketing, proprietary client list 2018.

To what extent did
you conduct any of
your research about
schools to attend on
a mobile device?

(smartphone or tablet but
not a laptop)

Source: 2018 Online
College Students Report.
Andrew J. Magda led the
Learning House team,
which included Betty
Cesarano, Shandi Thomp-
son, and Christy Swan-
berg. Carol B. Aslanian
led the Aslanian Market
Research team, which
included Scott Jeffe and
Steven Fischer.
6 January 2019